Write for Humans. Rank in AI.
Generative Engine Optimisation (GEO) is the practice of writing content that AI systems can extract, cite, and recommend. These tools help you measure and improve your content across both traditional SEO and AI visibility dimensions — entirely in your browser, no account required.
What is GEO — and how is it different from SEO?
SEO optimises for search engine crawlers and ranking algorithms. GEO (Generative Engine Optimisation) optimises for AI systems — ChatGPT, Perplexity, Google AI Overviews, Claude — that extract and summarise web content in their answers.
The key difference lies at the sentence level. Search engines rank pages by authority and relevance; AI systems go further — they identify candidate pages and then extract the most relevant sentences to include in a generated answer. A page can rank #1 in search and still never appear in an AI answer if its sentences are not self-contained, entity-rich, and clearly structured. Optimising for AI visibility means writing content that works at both the page level and the sentence level.
All Tools
Evidence Density Score
Measure evidence richness, structural completeness, and content signals associated with AI citation and answer absorption.
ABSAI Answer Absorption Analyser
Measure the structural properties that cause AI systems to draw from your content when generating answers, not just list it as a source.
PVIPlatform Variance Indicator
ChatGPT, Perplexity, and Google AIO respond to different content signals. See the documented differences from published research.
GEOAI Snippet Extractor
Finds the sentences most likely to be extracted verbatim by AI
GEOEntity Prominence Map
Shows where your key entities appear across the document
SEOHeading Visualiser
Renders your H1–H6 hierarchy as a visual tree with issue flags
SEO/GEOReadability Analyser
Flesch-Kincaid grade, passive voice %, sentence length distribution
Not sure where to start?
I'm writing new content
You're drafting and want to optimise as you go
Start with AI Snippet Extractor
I want to audit existing content
You have a published page and want an overall score
Start with Evidence Density Score
I want AI to draw from my content, not just list it
You're cited but not absorbed — you want your content to shape AI answers
Start with AI Answer Absorption Analyser
I want to know which AI platform to target
Platform preferences differ — not all AI optimisation points at the same target
Start with Platform Variance Indicator
My content isn't appearing in AI answers
You're getting search traffic but not AI citations
Start with Entity Prominence Map then Snippet Extractor
I need to improve readability
Grades, passive voice, sentence length
Start with Readability Analyser
I want to check my heading structure
Hierarchy issues, skipped levels, H1 problems
Start with Heading Visualiser